Dealing with inertia successfully – the example staring us in the face!
I wrote last week about inertia as the true killer of innovation and change. One or two of you were kind enough to comment and provide some further ammunition on the topic…which led me to try and scratch around to find examples of where the inertia of the 80% had truly be galvanised into action. Having a ginger beer or two with my friend Sanjeev Kumar in Hong Kong last […]